Amazon Ad Creative Generator for Sponsored Brands, Display & Video
Stop settling for auto-cropped product cutouts in your PPC campaigns. Our Amazon ad creative generator builds custom Sponsored Brands, Sponsored Display, and DSP creative directly from your workspace assets, sized to Amazon's exact ad specifications and checked against Amazon Ads policies.
- Step 01Select workspace assetsPull from your locked product geometry and gallery shots.
- Step 02Multi-placement formattingAutomatically formatted for Sponsored Brands, Display, and Video.
- Step 03Amazon Ads policy checkAudited against ad policies (no badges, no prices) before export.
Custom Creative That Stands Out From Amazon's Default Auto-Crop
When you launch a Sponsored Brands or Sponsored Display campaign without custom creative, Amazon auto-crops your listing's white-background main image. In search results, an auto-cropped thumbnail blends into the product grid. Custom lifestyle creative that shows the product in use gives shoppers a reason to stop scrolling, and gives you something to A/B test against the default.
- STANDS OUT IN SEARCH
- CUSTOM LIFESTYLE
- NO AUTO-CROP DISTORTION
Sponsored Brands Video Scripts & Fast Mobile Hooks
Sponsored Brands Video (SBV) takes up the full width of the mobile search results page, but many ads fail because they open with a slow logo animation. Nozam builds 15-second audio-off video storyboards and script frameworks that put the product on screen in the first 2 seconds, keep captions out of the lower-right player control zone, and loop cleanly back to the opening frame.
- SBV SCRIPTS
- 15-SECOND HOOKS
- AUDIO-OFF OPTIMIZED
Multi-Placement Dimensions Generated From One Brand Asset Set
Amazon ad campaigns require distinct banner sizes across desktop and mobile. Nozam reformats your locked product assets across Amazon Advertising specifications (1200 × 628 px for Sponsored Brands custom images, responsive rectangles for Sponsored Display, and standard IAB sizes for Amazon DSP) without manual Photoshop resizing.
- SPONSORED BRANDS
- SPONSORED DISPLAY
- AMAZON DSP SIZES
Required Dimensions & Formats for Amazon PPC Ad Creative
Every placement in the Amazon Ads console has strict aspect ratio and resolution minimums. Use this reference table when building Amazon PPC ad creative:
| Ad Placement / Format | Required Dimensions | Strategic Role |
|---|---|---|
| Sponsored Brands (Custom Image)Ratio: 1.91:1 | 1200 × 628 px | High-contrast lifestyle scene showing product in use. Appears at top-of-search on mobile and desktop. |
| Sponsored Brands Video (Mobile & Desktop)Ratio: 16:9 only | 1920 × 1080 px (1280 × 720 minimum) | 6 to 45 seconds (Amazon recommends 20 seconds or less), 500 MB max, MP4 or MOV. Autoplays muted, so the message must work without sound. |
| Sponsored Display (Landscape Banner)Ratio: 1.91:1 | 1200 × 628 px | Used on competitor product detail pages below the Buy Box and bullet points. |
| Amazon DSP (Rectangle & Skyscraper)Ratio: Standard IAB | 300 × 250 px / 160 × 600 px | Retargets shoppers who viewed your ASIN or related categories across Amazon and third-party apps. |
| Brand Store Header BannerRatio: 5:1 | 3000 × 600 px | Destination banner for Sponsored Brands ads. Keep text and logos in the center 70% (up to 15% is cropped per side on mobile screens). |
Running video ads? Read our in-depth tactical guide: Amazon Sponsored Brands Video: Ad Specs & Script Formulas.
Amazon PPC Ad Creative FAQs
Why do custom images perform better than Amazon's automated product crops in PPC?▾
Amazon's automated crop cuts a square cutout from your main image, creating a sterile white-box ad that looks identical to regular search results. Custom images allow you to show real human hands using the product in natural light, immediately communicating scale, quality, and context, which visually disrupts the mobile search page.
Where should my Sponsored Brands ads link for the highest return on ad spend (ROAS)?▾
Amazon Ads recommends linking Sponsored Brands campaigns to your Brand Store or a curated Store subpage rather than a generic product list. A Store page has no competitor ads and lets shoppers browse your full catalog, so the click you paid for stays with your brand.
What causes Amazon to reject Sponsored Brands creative submissions?▾
Amazon Ad Moderation rejects creatives containing unverified superlative claims ('#1 rated', 'the best'), fake UI elements (such as simulated 'Click Here' buttons or star ratings baked into the image), cut-off text, or low-contrast logos. Nozam applies safe zones and flags risky text before export, so fewer creatives come back rejected.
Does Nozam generate video files or video scripts?▾
Nozam generates the complete 15-second visual storyboard, audio-off caption cards, and hook scripts built around your product's review insights. You can render these storyboard frames directly or pair them with product motion clips for rapid export into Seller Central.